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Hey there! I'm Kylie and I have always been obsessed with stories.
I deeply believeĀ
... that sharing our stories holds a deep transformative magic for ourselves and othersĀ
... that unearthing our unhelpful stories and rewriting them is a wildly freeing experience and
... that there is a golden thread that runs through our lives, that crafts the story of us, the way we are in the world and ultimately, the the gifts we are called to deliver to the world.
I also happen to believe people being truly seen + heard in all their mess and magic healing and answering the call do heart-driven work in the world ... not only helps heal them, but also helps heal their families, their friendship circles, their communities, and ultimately the world.Ā
And that is bloody good news for all of us.
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Iām a proudly neurosparkly, natural-born status-quo challenger who is uber-passionate about partnering with the disruptors, rebels and revolutionaries of the world to help them CATAYLSE THEIR RAW POTENTIAL into their FULL POTENCY through voice + visibility alchemy.Ā .
My work with disruptors combines the PRACTICAL MAGIC of brand, copy and content storytelling with DEEP ENERGY, MINDSET + SOMATIC MEDICINE to dissolve visibility, receivership and worthiness barriers.
In over three decades of marketing, communications, and leadership across medical science, non-profits, and entrepreneurship, Iāve been the SECRET WEAPON behind some of the boldest and MOST UNAPOLOGETIC BRANDS and guided 100s of women to RECLAIM THEIR POWER and create lives and businesses that embody their deepest, truest desires.Ā
Iāve seen (and lived!) the heartbreak and frustration that comes from focusing on STRATEGY ALONE, trying to use a box-like formula that fails to capture the full rebellion + revolution of a would-be paradigm-shifter ..Ā
And Iāve also witnessed the confusion + disappointment that comes from 'ALIGNING TO SUCCESS' ENERGETICALLY but failing to connect to strategy around clarifying + amplifying your unique voice + message.
Around here - you'll get BOTH essential ingredients wrapped up into one big, bold, beautiful [STORYTELLING + SOUL SUPPORT] bundle.Ā
So, where to next?
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āThinking about writing copy about myself for myself made me feel like running a marathon would be the easier and less painful option - it terrified me! I knew the copywriting was going to be the biggest barrier to getting my new business up and running ASAP.
To my surprise and relief, the whole process with Kylie was painless. She asked high-quality questions to pull out my WHY - there were some incredibly powerful a-ha moments -Ā that prompted heartfelt and honest answers.
Reading through the copy Kylie wrote was emotional and also empowering.Ā She captured beautifully both my language and personality and presented it in such a way I wanted to hire myself!ā
āI felt overwhelmed because I didnāt know where to start. I wanted breathing space to do the work I am good at. Now, there is a sense that I am represented online in a way that honours my work.
I have a new brand & colour palette that represents the next evolution of my work. I can dive into my content bucket rather than wracking my brains for a bit of content to keep my social media presence alive. I can create more attractive, brand-consistent posts without losing my character.
I know that I have certain skills and not others, and it is lovely to know that after searching for about two years for the right person to help me in this way ... holding out for the person who resonated with me and my work was worth the wait.ā
THE REBELS + REVOLUTIONARIES GUIDE TO SWAPPING COOKIE CUTTER COPYWRITING FOR the power + magic of storytelling
Cookie-cutter copywriting frameworks would have you believe that you need to write in a specific wayĀ to get people to "take action" ...
But the problem is (for us heart-driven paradigm-shifters at least)Ā treating people like a number and manipulating them through a sausage-factory style, impersonal funnelĀ does NOT feel likeĀ how we would naturally engageĀ and interact in the real.
--> Writing like thisĀ can feel like you are SELLING YOUR SOUL, and can fuel a mistaken belief you have be a BS artistĀ to make it in business.
--> Worse still -Ā you REPEL YOUR IDEAL CLIENTS - the ones who are deep feelers and thinkers like us, the ones who are ready for the transformation and paradigm-shifting workĀ you actually do!
ā¬ļøĀ Download your ONCE UPON A TIME storytelling guide to learn ...
āļø The difference between copywriting + storytelling,Ā and how you're repelling your ideal people when you're using one-size-fits-all copywriting that doesn't feel like you
āļøĀ Storytelling structures you (may not know, but already love) from moviesĀ and exactly how to use these structures in your business, to share stories and build know, like and trust with your community and
āļøĀ TheĀ 6 soul-fuelled stories you should be sharingĀ right now, so you can be magnetic to the people who need + want you the most
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because writing like youāre vanilla makes you INVISIBLE to IDEAL CLIENTS ... and leaves IMPACT, INFLUENCE + INCOME on the table
THE DISRUPTERS, REBELS + REVOLUTIONARIES GUIDE TO NAILING THE WHY, WHO, WHAT AND HOW OF YOUR PARADIGM-SHIFTING BOOK
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Follow my foolproof 4-step framework to SOLIDIFY your ā¬ļø
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WHY: Connect to soul of your book and the potency of your message, so you and your book can co-create powerful magic
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WHO: Get into the heart + soul of exactly who you're writing forĀ and gain crystal clarity on their deepest fears and desires
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WHAT: Distill the medicine of your message & the most impactful way to share it, so it goes from ānice to readā to truly transformative
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HOW: Exactly when to use storytelling and "how to" invitations to allow readers to embody & implement your paradigm-shifting book so you can
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ā¤ļøāš„Ā DISTILL your movement-making message
ā¤ļøāš„ BUILD the foundations of your paradigm-shifting book, andĀ
ā¤ļøāš„Ā EVOLVE from healer, helper, coach to the GO-TO THOUGHT LEADER you are here to be
and 10 X YOUR IMPACT, INFLUENCE + INCOME as a result!
You want it? It's time to come claim it!
Because good girls DO NOT write good books & they sure as sh*t DO NOT raise their voices + Lead Revolutions!